Madonna y Maluma, esa extraña (y muy provocadora) pareja, unidos en el videoclip de ‘Medellín’ que apuesta por la moda española


La Reina del Pop, que está más que estupenda,  y Maluma vienen dispuestos a provocar y hacerlo a lo grande, con un tema que contiene la esencia más pura de cada uno de ello, lo que hace que se convierta en una mezcla explosiva y casi difícil de catalogar. Eso sí, el vídeo es todo un despliegue de medios visuales, con una estética propia de la cantante en la que el colombiano, a pesar de todo, es un secundario frente a una Madame X que derrocha besos, movimientos sinuosos y desparpajo, entre mucho fetichismo y estimulantes varios. Las eróticas escenas entre la cantante de 60 años y el colombiano de 25 han provocado un debate en redes sociales .Aunque el tema había provocado reacciones polarizadas y memes, el videoclip donde los cantantes bailan y se casan detonó en comentarios positivos en su mayoría.

Pink Teams Up With Khalid On Mellow Bop, “Hurts 2B Human”


Hurts 2B Human (due April 26) is shaping up to be one of Pink’s best, and most surprising, albums. The veteran hitmaker kicked it off with the anthemic “Walk Me Home” and then showcased her versatility by rocking out on “Hustle” and then leading us to the dance floor with nostalgic club-banger, “Can We Pretend.” She now switches it up again, joining forces with the prolific, always-brilliant Khalid for the soulful title track. Yes, this mellow bop might be the closest Alecia has come to R&B since her debut LP.

“Sometimes I get so tired of getting tired up my thoughts,” Pink croons in the opening verse. “You’re the only one that often makes it stop.” She then launches straight into the chorus. “God, it hurts to be human,” the pop/rocker belts over Jorgen Odegard’s guitar-driven, beats-speckled production. “Without you I’d be losing and someday we’ll face the music.” As for Khalid, his verse is equally emo. “Now if we defeat all odds and it was us against the world,” he promises. “You could count on me, you know I’d have your back.”

While this sounds like an unlikely collaboration on paper, it comes together brilliantly. Take a listen below and then watch Pink slay The Ellen DeGeneres Show at the bottom of the post.

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15 of the Most Viewed YouTube Videos of all Time


We don’t talk much about music videos here at The Influencer Marketing Hub. Let’s be honest – they don’t provide much opportunity for influencer marketing unless you have sufficiently deep pockets to pay celebrity prices. Yet you can’t ignore the fact that many people love music videos.

YouTube was created in 2005, with the first video – Me at the Zoo – being uploaded on 23 April 2005. Since then, 1.3 billion people have set up YouTube accounts. In 2018, people watch nearly 5 billion videos each day. People upload 300 hours of video to the site every minute.

According to 2016 research undertaken by Pexeso, music only accounts for 4.3% of YouTube’s content. Yet it makes 11% of the views. Clearly, an awful lot of people watch a comparatively small number of music videos. It should be no surprise, therefore, that the most watched videos of all time on YouTube are predominantly music videos.

Most subscribed channels on the other hand are predominantly gaming channels.

This post looks at the 15 most viewed YouTube videos of all time. 14 of these videos are music videos. If we were to widen our scope to cover the top 100 YouTube videos, you would find that 95 are music videos. And none of the remaining five come from famous YouTubers, such as PewDiePie.

If you’r einterested to see how much these YouTubers Earn you can have a look at our YouTube Earnings Estimator 

The best-known influencers certainly have popular channels. But most gained their fame by having many people watching a broad range of videos. None of these genuine influencers have one-off videos with world-shattering viewing figures. PewDiePie’s most popular video (Jabba the Hutt) has about 4.4 million views. In comparison, Adele’s Hello (#15 on this list) has had nearly 2.2 billion views.

15 of the Most Viewed YouTube Videos of all Time:

1. Despacito – Luis Fonsi ft. Daddy Yankee

Despacito’s rise to the top of this list in 2017, demonstrates two essential points about YouTube. Firstly, it shows that YouTube’s popularity is forever increasing. There was a time when nobody thought that anybody would overtake Gangnam Style.

It also demonstrates how YouTube is now a global phenomenon. Despacito, which is Spanish for “Slowly,” is sung in Spanish by Puerto Rican singer Luis Fonsi and also features Puerto Rican rapper Daddy Yankee. The music video shows both artists performing the song in La Perla neighborhood of Old San Juan, Puerto Rico and the local bar La Factoría.

The song topped the charts of 47 countries and entered the Top 10 in ten others. It was the first song to top the Billboard 100 in Spanish in 20 years.

Interestingly, Justin Bieber released a remix version a few months later, where he sang some lines in English. While this probably helped the original’s YouTube performance, it didn’t overtake it or enter the YouTube Most Viewed charts.

Despacito became the first video on YouTube to achieve the milestones of both three and four billion views. It overtook See You Again to take YouTube’s All-time Number 1 spot in August 2017.

2. See You Again – Wiz Khalifa ft. Charlie Puth

See You Again held YouTube’s Number One position from July 10 to August 4, 2017, and was the video that finally broke “Gangnam Style’s” hold on the top rank. It was, of course, only 25 days, until Despacito made its charge and overtook See You Again.

The main reason for See You Again’s success was that it was commissioned as the theme for the movie, “Furious 7”. It was written as a tribute to fan-favorite, the late actor Paul Walker.

It is both Wiz Khalifa and Charlie Puth’s most successful track to date. The song spent 12 weeks at the top of the US Billboard 100 and reached Number One in a number of other countries.

It also held the record for the most streamed track in a single day on Spotify in the US, as well as records for most streams in a  week worldwide and in the UK.

Overall, See You Again was the best selling song in the world in 2015.

3. Shape of You – Ed  Sheeran

Ed Sheeran had a hugely successful 2017. No matter where you went, there always seemed to be an Ed Sheeran song playing. He even performed a cameo role in an episode of “Game of Thrones.”

He released Shape of You as a digital download on 6 January 2017. He also included it as part of his third studio album.

The song made it to Number 1 on the singles charts of 44 countries. It topped the Billboard Year-End Hot 100 Singles of 2017. It was nominated for Best Pop Solo Performance at the 60th Annual Grammy Awards.

Ed Sheeran released a lyric video for the song on his channel. People have viewed that version over 750 million times to date. On 30 January 2017, the official video was uploaded to YouTube. The video became one of the fastest videos to reach 1 billion views on YouTube. It achieved this milestone on 8 May 2017, just 97 days after its release.

4. Gangnam Style – Psy

It would be fair to say that Gangnam Style was an unexpected mega-hit, that set records on YouTube, that some people believed would never be bettered.

The video shows Psy poking fun at the style of Seoul’s Gangnam-gu. This is claimed to be, “a flashy district with high rents, high expectations and a focus on the high-status lifestyle.»

Psy’s official YouTube account uploaded the video on July 15, 2012. On November 24th that year, Gangnam Style overtook Justin Bieber’s then-record of 803,700,000 views to take the coveted Number 1 spot on YouTube. It stayed in that position for an incredible 1,689 days.

Gangnam Style didn’t take long to take the accolade of being the first video to reach 1 billion views on YouTube, receiving that honor in December 2012. It reached 2 billion views in June 2014, and 3 billion in January 2018.

The video holds a few other YouTube records. It was the most rated video until February 2017, and most liked video until August 2016. Until Adele’s Hello passed it on January 18, 2016, it held the record for the fastest video to reach 1 billion views. It still holds the record for being the most discussed video.

5. Masha and the Bear: Recipe for Disaster – Get Movies

This is by far the most unusual video on this list. It is not a music video. It is not an official video (although official copies of this episode do exist on YouTube). And it is in Russian.

This particular video is technically called Маша и Медведь (Masha and The Bear) – Маша плюс каша, as it is a Russian version.

Masha and the Bear is a Russian animated television series, loosely based on an oral children’s folk story. It is a Russian children’s television series, of four series (to date) consisting of 68 episodes. Some episodes of the English-language version are available on Netflix.

All of the episodes have been uploaded to YouTube over time, and three of them have exceeded 1 billion views. There is an official YouTube channel – MashaMedvedTV.

It is thought that one of the reasons for the show’s popularity is that Masha is dressed in a folk costume with a headscarf. Her legs are covered. This has makes the show acceptable to Muslim audiences, including in populous countries, such as Indonesia.

This particular episode, “Recipe for Disaster,” was originally episode number 17. It is episode 7.1 on Netflix (which has combines several of the short Masha and the Bear episodes together).

6. UpTown Funk – Mark Ronson ft. Bruno Mars

UpTown Funk was recorded by British record producer, Mark Ronson, along with American singer/songwriter, Bruno Mars. It was released as a single on 10 November 2014.

It spent 14 consecutive weeks at Number 1 on the US Billboard 100, and also reached Number 1 in the charts in several other countries.

UpTown Funk became the second best-selling single of 2015. It won two Grammy Awards, including the record of the Year.

The music video was released a week after the single – 17 November 2014. It shows Bruno Mars, Mark Ronson, and the Hooligans walking around cities, kitted out in brightly colored suits and chains. It was filmed in a range of cities where Bruno Mars was touring.

The video was almost as popular as the song, gathering more than 2.8 billion views to date.

7. Sorry – Justin Bieber

It should surprise nobody that Justin Bieber has a video on YouTube’s Top 10. He is one of the most visible symbols of the YouTube generation. It is perhaps surprising that he cannot claim more of the videos in this top group, although he does have videos of his songs in positions 23 and 24.

Sorry comes from Justin Bieber’s fourth studio album, “Purpose.” It was released on October 23, 2015. The song topped the charts of 13 countries, including seven weeks in the top spot in Bieber’s native Canada. Globally, people bought more than 10 million copies of the song in 2016.

Unusually, they made the dance video of the song in New Zealand, featuring New Zealand dancers – the ReQuest Dance Crew, and New Zealand choreographer, Parris Goebel. Although this was originally just intended to be a lyric video, it ended up as the main one. It became the fifth fastest YouTube video to reach 1 billion views, and the fourth fasted to reach 2 billion views.

8. Sugar – Maroon 5

Sugar was recorded by Maroon 5 for their fifth studio album, “V.” It was released as a single on January 13, 2015.

It peaked at Number 2 on the US Billboard 100.

The band worked with film director, David Dobkin on the music video. He had previously directed the movie “Wedding Crashers,” and used that as inspiration for this video.

In the video, Maroon 5 crashes weddings across Los Angeles. This is not staged. Maroon 5 has genuinely crashed the weddings shown in the video. In reality, each groom was given some notice and agreed to let an unnamed, but famous band play at their wedding, but nobody else connected with the marriages had advance notice. It must have been a shock to the brides to find Adam Levine serenading them at their weddings.

The production team worked with wedding planners in Los Angeles to find suitable weddings for the video.

The band found it a fantastic experience. They were nervous that they would take attention away from people’s big days. Some of the grooms got cold feet and had to be talked into allowing the activity take place.

Everybody loved the surprise, however. Adam Levine stated, «It was an out of body experience. I had no idea I would be affected by the overwhelming reactions we received from the couples and guests.”

9. Shake It Off – Taylor Swift

Taylor Swift recorded Shake it Off as the lead single for her fifth album, “1989”. The song premiered on a Yahoo! Live stream on August 18, 2014. The studio released the video on YouTube and made the song available for digital download on the same day.

Shake it Off is Taylor Swift’s most successful Billboard Hot 100 song to date. It stayed in the chart for 50 consecutive weeks.

Mark Romanek directed the video, and it features dances choreographed by Tyce Diorio. It incorporates dancing in the styles of hip-hop, lyrical, ballet, jazz, and cheerleader – even “twerking.”

If you exclude the cartoon character of Masha, this video holds the record for the most views of a video by a female artist.

10. Bailando – Enrique Iglesias ft. Descemer Bueno and Gente De Zona

Bailando is another music video that highlights the international appeal of YouTube.

Spanish singer, Enrique Iglesias, recorded Bailando for his tenth studio album, “Sex and Love” in 2014.

He recorded several versions of the song. The original Spanish version also included vocals by Cubans, Descemer Bueno, and Gente de Zona. A Spanglish version features vocals by Jamaican singer Sean Paul. Enrique Iglesias also recorded two versions in Portuguese (with different people doing the additional vocals) for different markets.

The original Spanish version acts as the theme song for the soap opera Reina de Corazones.

They recorded four music videos– one for each version of the song. They filmed the videos for the Spanish and Spanglish version of the song in Santo Domingo, Dominican Republic.

The Spanish version has proven particularly popular, having been viewed more than 2.4 million times. People have also watched the Spanglish version 250 million times.

11. Roar – Katy Perry

Who hasn’t seen the Katy Perry video for Roar, with Katy in her jungle, populated with wild animals?

She released Roar as the lead single for her 2013 album, “Prism” The lyrics focus on standing up for yourself and self-empowerment. The song was a huge success. It was certified as Diamond by the Recording Industry Association of America (RIAA), making her the first artist to have three Diamond Awards.

The video tells a (fictional) story of Katy Perry adapting to life in the jungle after surviving a plane crash. She even tames a tiger. It was filmed at the Los Angeles County Arboretum and Botanic Garden.

When Roar reached 1 billion video views on YouTube, in July 2015, Katy Perry became the first artist to have two music videos exceed that milestone.

12. Lean On – Major Lazer and DJ Snake ft. MØ

Lean On comes from Major Lazer’s third album. “Peace is the Mission.” It is a house ballad.

In became the most streamed song of all time on Spotify in November 2015, although Drake’s One Dance overtook it the following year.

The music video for Lean On was directed by Tim Erem and filmed in India. It shows a sequence of Major Lazer, MØ and DJ Snake performing dance sequences.

13. Hello – Adele

English singer, Adele, released Hello in October 2015 as the lead single from her third album, “25”.

It was successful in many countries, reaching the top position across the world, including in both the UK and USA.

The music video, which stars Adele and Tristan Wilds, was directed by Xavier Dolan. It broke the record for the shortest time to reach 1 billion views on YouTube – 88 days. It currently has over 12 million likes, making it the fifth most liked video on YouTube.

14. Dark Horse – Katy Perry ft. Juicy J

Not to be outdone by Taylor Swift, Katy Perry also features two videos in this list of the 15 most viewed YouTube videos of all time.

Katy recorded Dark Horse with rapper Juicy J, releasing the song in September 2013.

It combines the genres of trap and hip-hop.

Pepsi used the song in a promotion. Fans could vote on Twitter whether they wanted this song or Walking on Air to be released as the first single from the album, “Prism.”

Dark Horse sold 13.2 million units and was the second-best selling song of 2014.

The video wasn’t released until February 2014. It has an Egyptian setting, where Katy plays “Katy Patra” – her version of the Egyptian queen, Cleopatra.

Dark Horse was the first video from a female artist to receive 1 billion views on YouTube.

15. Blank Space – Taylor Swift

Blank Space is Taylor Swift’s second entry on this list. It comes from her fifth studio album, “1989” (as does Shake it Off).

The song was released in November 2014, and within three weeks it topped the US Billboard Hot 100, knocking Shake it Off from that position. Taylor Swift became the first woman in the chart’s history to succeed herself at the top.

Joseph Kahn was asked to direct the video. Taylor Swift liked the idea of portraying herself as a crazy villain in the video. It was partly inspired by “A Clockwork Orange” and constant tabloid gossip about Taylor Swift’s relationships.

This article was originally writing by: influence marketing

Aluna George


AlunaGeorge nos conquistaron con el cálido e increíblemente adictivo ‘Body Music‘… y nos decepcionaron con un segundo álbum indeciso, en el que había canciones buenas pero menos personales, mezcladas a su vez con otras que no contenían ya el encanto de la primera vez. Así que es un alivio leer a Aluna Francis decir esto en las entrevistas al presentar su nuevo EP: “hay partes de ese disco que me gustan de verdad, pero hay definitivamente canciones ahí que diría que tuvieron demasiada influencia externa”.

En efecto, AlunaGeorge estaban perdiendo su sonido. Por eso ahora mandan este mensaje a sus fans: “gracias por estar ahí, pasad las canciones que no os gusten”. El dúo ha abandonado voluntariamente Universal, aunque sus resultados comerciales estaban siendo muy desiguales, ha desechado volver con un álbum como planeaba y entregan en su lugar estas 6 canciones en las que sobre todo en el buen single ‘Superior Emotion’, sobre la obsesión por el amor no correspondido, vuelven a sus inicios. Y lo hacen incluso en compañía de alguien, Cautious Clay, a quien han recurrido por la “obsesión” que les ha generado a su vez su tema ‘Cold War’.

El R&B también impregna una ‘Faulty’ que solo puede sonar feminista en su reivindicación de poder tener defectos en contraposición a la pregunta planteada “Who’s a real pop sensation” (“no seré esa chica”, “puedo ser una zorra”, sentencia); mientras la temática #MeToo en el contexto de la industria musical aparece en ‘Famous’, una canción algo tribal con un fondo trap. Y es que AlunaGeorge aquí no se han ceñido a recuperar su sonido primigenio. ‘Champagne Eyes’ con Baauer es bailable y ‘Cold Blooded Creatures’ con Bryson Tiller se acerca demasiado al sonido de The Weeknd o incluso Halsey. El dúo no vuelve a amalgamar tan bien un lanzamiento como ‘Body Music’, pero sí que suena más reposado y relajado, más pendiente de sí mismo que del exterior.

Calificación: 6,7/10

Lo mejor: ‘Superior Emotion’, ‘Champagne Eyes’
Te gustará si te gustan: The Weeknd, Halsey, James Blake
Escúchalo: Spotify

Swedish House Mafia ‘put the past behind them’ and announce plans to reunite with brand new music in 2019


Swedish House Mafia will reunite with brand new music for a special Stockholm show in 2019. The EDM stars – who underwent a farewell tour in 2012 – will be back in their hometown for the first time in over six years when they play the Tele2 Arena on May 4. The exciting announcement comes after the group – made up of Axwell, Sebastian Ingrosso and Steve Angello – appeared at Ultra Music Festival in Miami, Florida earlier this year for a surprise performance, which got fans speculating about a comeback.

Reunion: Swedish House Mafia will reunite with brand new music for a special Stockholm show in 2019 (pictured in New York in 2013)

Reunion: Swedish House Mafia will reunite with brand new music for a special Stockholm show in 2019 (pictured in New York in 2013)The trio will also play ‘never-before-heard’ tunes at the reunion, which will mark only the second time they have taken to the stage in their hometown. During their farewell tour, Swedish House Mafia treated 133,000 fans to three sold-out shows at Friends Arena in Stockholm.

A statement said: ‘That dream of seeing Swedish House Mafia return has become reality as Axwell, Sebastian Ingrosso, and Steve Angello have now chosen to put the past behind them and come together, not just as Swedish House Mafia but as artists, and more importantly as three best friends with a message.’

Speaking earlier this year, Steve revealed: ‘During summer everyone is travelling a lot, but we’ve entered the studio. I can’t really say much more.’

Talented: The EDM stars will be back in their hometown for the first time in over six years when they play the Tele2 Arena on May 4 (pictured in 2012)

Although they haven’t confirmed a release date, it was previously suggested the album could drop in time for a run on the road in 2019. He said of a tour next year: ‘It’s happening, obviously. Not all the details are set, but we will be back in 2019.’

The band’s decision to reunite comes just two years after they said they were happy doing their own thing but were adamant not to rule out a comeback in the future.Axwell explained: ‘I think we’re all in our happy places right now. Having said that it would be stupid of me to say never [to a reunion]. ‘Maybe one day something will happen inside of us that says «boom». But it’s more [likely to be] coming from us than at a festival.’

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»Blow that smoke» el nuevo tema de Major Lazer y Tove Lo

El grupo jamaiquino Major Lazer no descansa sigue escalando a los más altos puestos de popularidad con su música, pues la agrupación se hizo mundialmente famosa cuando lanzaron su tema “Lean On” junto a la cantante danesa y desde entonces han sido de las agrupaciones más famosas del momento, colaborando con estrellas como J Balvin, Dj Snake, y Camila Cabello.

Major Lazer regresa renovado

El video se conforma de un estilo muy colorido, al estilo de Jamaica, rodeado de personajes animados con una pista muy activa, y ritmos muy agradables.

Aun no se sabe si “Love that smoke” formará parte del próximo álbum de algunos de los artistas o si solo se trata de un tema promocional.

Aquí te dejamos el video:

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Lana Del Rey revela el título de su próximo disco y estrena canción de 9 minutos y medio, ‘Venice Bitch


Tras publicar la semana pasada ‘Mariners Apartment Complex’, Lana Del Rey estrena la segunda canción que había prometido para el 18 de septiembre, ‘Venice Bitch’, de nuevo producida por Jack Antonoff.

Aunque la noticia aquí es la duración del tema, 9 minutos y 36 segundos, constituyendo naturalmente la canción oficial más larga de la carrera de Del Rey. Se trata de una dulce balada llena de guitarras distorsionadas y también cuerdas, que en torno al minuto 5 empieza a desahogarse en una serie de improvisaciones melódicas y de guitarra eléctrica y sintetizador analógico.

En una entrevista con Zane Lowe, la cantante ha asegurado que su equipo se quedó a cuadros cuando les comentó que este iba a ser el primer single de su disco. “Se llama ‘Venice Bitch’ y dura 10 minutos. ¿Por qué nos haces esto? ¿No puedes hacer una canción pop normal de 3 minutos?”, a lo que la cantante contestó: “bueno, es el final del verano y algunas personas simplemente quieren conducir durante 10 minutos y perderse en guitarras eléctricas”.

Además, la cantante ha revelado en esta misma entrevista que su próximo álbum, del que se extraen ‘Mariners Apartment Complex’ y ‘Venice Bitch’ y que se espera para principios de 2019, se titula ‘Norman Fucking Rockwell’. Norman Rockwell fue un famoso escritor y pintor estadounidense, conocido por sus obras representativas del costumbrismo americano, como ‘Freedom from Want’ (1943). Lana había dicho también que planeaba publicar un poemario antes de su disco. En la entrevista, ha dicho que este libro llevará por título titula ‘Violet Bent Backwards Over the Grass’

Eminem mejora los primeros datos de ‘Revival’ con ‘Kamikaze’ y sitúa (casi) todo el disco en el Billboard Hot 100


‘Kamikaze’, el disco sorpresa de Eminem, editado menos de un año después de ‘Revival’, se compone de 13 pistas, en verdad 11 canciones y 2 mensajes que se dejaron mutuamente el rapero y su mánager. Este, Paul Rosenberg, es el “autor” de la pista 4, tratando de disuadirle de sacar un disco en respuesta a quien criticó el anterior. “Mmm… he oído el álbum. ¿De verdad vas a contestar a todo el mundo que ha dicho algo de ti o de tu trabajo que no te gusta? Quiero decir… no sé si es una buena idea. ¿Qué va a ser lo siguiente? ¿’Kamikaze 2′, el disco en el que contestas a todo el mundo al que no le gusta el álbum que has hecho contestando a todo el mundo al que no le gustó aquel disco?”. “Llámame”, le pide visiblemente preocupado.

Rosenberg tiene toda la razón del mundo, pero la respuesta de Eminem dos pistas después es penosa: sí, esa es su idea, y está tan cabreado que va a perseguir hasta “a su casa” al “cabrón” que se ha metido con su rima de “rhymes” con “chimes”. Ese es el nivel, y sin mencionar que esto parece más un mensaje en un contestador automático que un WhatsApp de voz, como metáfora de lo fuera de su tiempo que está Eminem. Un Eminem que no ha dejado de lado ni remotamente su lenguaje homofóbico, cargando no solo contra Tyler the Creator y avergonzando por el camino a su colaborador Bon Iver, sino hablando de comer pollas como si fuera algo malo o, literalmente, compitiendo a ver si es él quien la tiene más grande y más dura, como sucede en la pista titular de ‘Kamikaze’.

La homofobia, el machismo y la misoginia de los “jodida zorra” en este disco son, además, solo la punta del iceberg. Que Eminem meta en el mismo saco, el de sus enemigos, a Donald Trump, uno de los líderes políticos más poderosos del mundo (él es el “Agent Orange” de ‘The Ringer’), que a nuevos raperos a los que no gusta o a fans que le han abandonado en un inaudito “yo contra el mundo” cuando ‘Revival’ ni siquiera funcionó tan mal, nos hace preguntarnos unas cuantas cosas sobre su modo de relacionarse con la realidad y el mundo a los 45 años de edad.

Dicho todo esto, hay que decir que quienes piden que Eminem se retire por el triste espectáculo que está dando, se equivocan también. A todas luces ‘Kamikaze’ está reconciliando al rapero con gran parte de su público, y las razones son bien básicas. El álbum no está salpicado de edulcoradas y/o desesperadas colaboraciones con Beyoncé o Ed Sheeran; este nuevo lanzamiento se limita a contener 11 canciones, y los 2 mencionados interludios, que en este caso no pueden ser más relevantes para entender el álbum; y el rapero ha recuperado bastante “flow” en un disco que resulta bastante entretenido y dinámico, salpicando toda su secuencia de temas, si no icónicos, al menos sí tan reconocibles como ‘Fall’ (pista 10) con ese estribillo aportado por Bon Iver, o ‘Venom’ (pista final), para la inminente banda sonora de la película homónima.

‘Kamikaze’ se abre con ‘The Ringer’, en la que Eminem proclama que “quiere darle un puñetazo en la puta cara al mundo”, pero lo mejor es que entre citas a “millones de visitas y atención en las noticias” y beefs a la prensa, en verdad su peor enemigo a tenor de las críticas de ‘Revival’; la composición logra mantener la tensión, especialmente gracias a su falso final. A diferencia de esta desestructurada canción, ‘Greatest’, la siguiente pista, en la que se dirige a Die Antwoord, sí tiene un claro estribillo, aparte de una tocada de huevos a Kendrick Lamar (también le cita en la pista anterior) en ese gran drama “‘Revival’ didn’t go viral!!!!” con el que pretende reírse de sí mismo. Y mejor aún es ‘Lucky You’, un tema vertiginoso en el que el espectacular rapear de Joyner Lucas deja paso, tras un modesto y adormilado, casi defectuoso arranque, al mejor rapear de Eminem. Joyner Lucas también nos trae una buena dosis de homofobia en castellano (“Cállate la boca mejor, maricón, little puto”), pero no se puede negar que la canción es una de las que tiene mayor pegada de Eminem en bastante tiempo.

Mientras ‘Normal’ apela a su anhelo de tener una relación amorosa “normal”, no sin más referencias a ‘Revival’ (“Let’s sleep on it like they did Revival”), ‘Stepping Stone’ es una mirada al pasado en la que Eminem reconoce que no puede soportar por más tiempo la sombra de D12, la sensación de que los ha traicionado y el peso de tener que responder ante ellos, y por tanto los da por muertos para siempre (“no digo adiós a nuestra amistad, pero D12 se ha acabado”). Dice el NME que al menos ‘Kamikaze’ es un disco más honesto que ‘Reputation’ de Taylor Swift y lo cierto es que, para bien o para mal, Eminem está mostrando en este disco, y muy especialmente en estas pistas, todo su sentir sin ningún tipo de disfraces ni máscaras. “Quizá soy demasiado feo para competir con él / pero se supone que no tenías que estar de acuerdo”, dice en ‘Normal’; y en ‘Stepping Stone’ no puede ser más claro con D12: “no puedo ser el tío del que todo el mundo depende para sus carreras enteras porque no es justo / siempre estaré aquí pero la chispa ya no está ahí / no sé cómo recapturar aquel momento / estoy intentando rememorarlo pero a duras penas puedo luchar por respirar / ni siquiera yo mismo estoy en las listas de éxitos / estoy descendiendo / y no era lo que quería”.

La vulnerabilidad de Eminem, en contraste con esos disparos que emergen de vez en cuando, vuelve a aparecer en la segunda mitad del disco, con el reconocimiento de que está en la “silla de su terapeuta” mientras compara su polla con “la longitud del pelo de Cher” en la misma frase. “Me hice rapero porque me hacía sentir un tipo duro cuando no lo era”, del tema titular, puede ser el resumen de todo esto. La aparición de la voz femenina de Jessie Reyez, muy contagiosa en el estribillo de ‘Nice Guy’, sirve tanto para tratar de reírse de las críticas de mal amante que le hizo su ex mujer (“You say I’m no good at sex / And you think I’m gross and unsexy”) como para hacer uso de post-estribillos tan imaginativos y creativos como “chúpame la polla”.

Este desastre de contradicciones es el Eminem de hoy, ¿alguien esperaba que cambiara, que rectificara y pidiera perdón por seguir representando valores del siglo pasado? ¿No le dirían entonces sus fans que se ha “ablandado” (o “amariconado”) y que se ha “hecho mayor”? El devenir del pop y la reacción del público a veces son imprevisibles, pero he aquí una contradicción más que Eminem va a odiar: las malas críticas y su odiada prensa, con su rechazo a ‘Revival’, le han hecho reaccionar para entregar un disco bastante mejor.


This article was originally writing

Eminem’s ‘Kamikaze’ Cover Pays Homage to Beastie Boys’ Classic ‘Licensed to Ill’

When Eminem dropped his surprise album “Kamikaze” late Thursday night, hip-hop fans of a certain age immediately noticed that the cover was both an homage to and a spoof of the Beastie Boys’ 1986 debut album, “Licensed to Ill.” A rep for the rapper confirmed that the homage was intentional; a rep for the Beasties said the group had not yet commented.The group’s influence on Eminem should be obvious to any listener, and the rapper spoke to Rolling Stone about it in 2013.

“Obviously, yes, there was something about ‘Licensed to Ill’ — you had the Zeppelin samples and their vibe. You had Run-DMC, who were so cool, with the attitude of ‘F— you if you don’t like us.’ Same as the Beastie Boys. ‘F— you. We f—ing curse. We spit beer. We throw it on our f—ing fans.’ And obviously as they got older their views and things changed, as all of ours do. You can be mad at their sh– for not sounding like their last sh–, but if it did, then they didn’t grow as artists. Same as me.”

The Beasties also grew away from the snotty, sexist attitudes purveyed by their lyrics and image at the time — Adam Yauch in particular distanced himself from his former shtick, even rapping on the group’s 1994 song “Sure Shot”:

After Yauch’s death in 2012, Eminem said in a statement, “Adam Yauch brought a lot of positivity into the world and I think it’s obvious to anyone how big of an influence the Beastie Boys were on me and so many others. They are trailblazers and pioneers and Adam will be sorely missed.”

Eminem obviously had fun with his parody of the album’s iconic plane-crashing cover, adding a pilot flipping the bird, a number on the plane reading “FU-2,” and just as the Beasties cover had the words “Eat me” written backward, Eminem’s says “Tikcu5.”

Reaction to the cover on Twitter was mixed, however many negative comments came from people who didn’t seem to realize that the cover was an homage (not plagiarism). Others commented on the fact that the reference may be lost on fans who may not be familiar with the 32-year-old “Licensed to Ill.”


Jessie Reyez: 5 Things To Know About Canadian Singer-Songwriter Performing At VMAs


She’s the Canadian queen who’s about to blow up! We’re sharing the top 5 things you need to know about 2018 VMAs performer Jessie Reyez.

Jessie Reyez, 27, is set to take take the stage at the 2018 MTV Video Music Awards in New York City! The rising star is not only performing at the big night, she’s nominated for several awards too! The singer nabbed two nominations this year, including ‘Push Artist Of The Year’ and ‘Video With A Message.’ So – who is the singer getting all the love from MTV’s biggest award show? Here’s what you need to know!

1. You’ve probably already heard a song written by Jessie.

Jessie is already a certified hit maker! You know Dua Lipa’s smash hit “One Kiss” with Calvin Harris? Yep, Jessie wrote that. Oh, and those aren’t the only stars Jessie has worked with. She’s also worked with artists and producers such as Skrillex, Murda Beatz, Chance the Rapper, Diploand more!

2. She’s a proud face of the feminism movement.

Jessie is making anthems for change. Her “Gatekeeper” music video directly addresses the sexism she has faced in the music industry, and when other young musicians started coming forward with similar allegations about the man she referenced, Jessie was brave enough to out him.

3. She can move just as well as she sings.

Before turning her focus to music, Jessie was a dancer. She studied hip-hop dance throughout both junior high and high school!

4. She shares roots with Drake.

Jessie hails from Toronto! The Canada native is proud to be from ‘The Six’ just like fellow superstars such as Drake and Tory Lanez.

5. She’s bilingual.

While Jessie mainly pens her tracks in English, her newest track, “Sola,” was written in Spanish as well! Spanish was actually the singer’s first language.


This Article was writing by Hollywood Life